Duane Reade’s New York Packaging

It isn’t the first time people have incorporated bar codes into the design of things. In fact, I believe I saw three different periodical covers last year that used this same technique. So the concept is far from original.

But Duane Reade—which, to New Yorkers, is synonymous with pharmacy—recently took this one step further by working their product bar codes into iconic metropolitan imagery. The Chinatown Delight—which I always thought was either a extra surprise at the end of a massage, or the revelation that she’s both my daughter and my sister (Don’t get my reference? Then forget it, Jake, it’s Chinatown)—uses a subway train. The Honey Roasted Peanuts uses a NYC cityscape. The Blanched Roasted Peanuts uses the Statue of Liberty. So while the imagery and concept are New York at it’s tritest, the integration of both the bar code and symbolism into the main graphic elements on this packaging makes it pretty unique and beautiful.

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Vector Scrollbars

I consistently needed a standard vector scrollbar for the browser in UI/UX mock-ups in Adobe Illustrator as I got tired of creating screenshots and tweaking lengths in Photoshop. If you do, too, grab this zip. It includes the CS4 .AI, .EPS and .PDF version of both the horizontal and vertical scrollbar. You’re welcome. I’m also thinking that someday it might be beneficial to create a vector version of the mouse hand and arrow, though I’m debating whether I should keep the stair-stepping of pixelation at that size, and how best to handle the drop shadows. If anyone has a suggestion, let me know what you think.

ERA404 Relaunches BroadwayVideo.com

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In 2005, Sharon Haskell contacted ERA404 to work with her on developing the portfolio site for Lorne Michaels‘ production company, Broadway Video. ERA404 previously worked with Ms. Haskell on the site for her motion, still-life and collage work, sharonhaskell.com. The site enjoyed four years of steady traffic until Broadway Video updated their branding and marketing campaign.

This is when Creative Director, Katherine Burke, returned to ERA404 to develop a new site that was in-line with the production facility’s new image. This morning, nearly four years to the day, the new site launched.

The site incorporates 80+ streaming videos in entirely dynamically loaded content, deep-linking through SWFAddress, daily news/press updates with advanced searching and RSS  feeds, archival footage and information about the production facility’s legacy over the last 35 years.

Visit BroadwayVideo.com

How To Identify and Deal With Different Types Of Clients

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Thanks to SwissMiss for pointing this story to my attention. From Smashing Magazine, learn tips and tricks for working with: The Passive-Aggressive, The Family Friend, The Under-Valuer, The Nit-Picker, The Scornful Saver, The ‘I-Could-Do-This-Myself’-er, The Control Freak and The Dream Client.

Of course, all MY clients are “Dream Clients”, however some of you may have to deal with these other types.

Twitter on Paper

The latest exercise in pointlessness (his hashtag, not mine) by Sam Potts of Sam Potts Inc. (my print doppleganger — the guy that designed the book covers for the guy whose site I designed). Twitter on Paper (or TOP) is the latest in anachronistic ephemera. New becomes old becomes new again. Passé becomes retro kitsch. And tweets become 4×6 mailed postcards (mine has yet to arrive). Take a look when you get a chance.

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