PANTONE® Moods Widget

Maybe you’ve noticed that colorful rotating widget to the left of this post (when this post was on the home page). That cool little plug-in was created for PANTONE® as part of our Facebook Moods project. The two panels show realtime Moods posted to Facebook, and a digest of the previous day’s most popular color, keyword and city. In terms of cities and their magnitude of Moods posted, by the way, São Paulo has got us beat by almost 400%:

Popular Locations/Colors

You can see all Pantone Moods trends by clicking here, after you’ve logged in to Facebook and approved the application. And, naturally, you can see your mood show up on the widget simply by posting a new one and waiting for the widget to cycle through the most recent 15 moods posted.

Anyway, I’m curious to hear what you think about the widget. Drop me a line or post a comment below.

Pantone Moods Widget

Pantone Moods Widget

era404‘s PANTONE® Moods Facebook Application widget is now live on Pantone.com. The widget streams realtime Moods updates from around the world and provides the previous day’s most popular colors, moods, cities and words. Try submitting a mood from your Facebook app to see it on every page of the Pantone site.

Read the press release, here: http://www.era404.com/press/pantone-moods-widget-on-pantone-com/

Pantone Moods Trends

As part of the newly launched Pantone Moods Facebook application, the world-renowned color gurus asked us how we could make the social phenomenon (a quarter million moods have been posted, to date) more exciting for users. Color enthusiasts have had the ability to share their emotions and tag them with Pantone color chip values for the past three years. However, in addition to tripling the color selections (Pantone GOE, and, now, Pantone Plus and Fashion + Home libraries) and and interacting with other members, mood-posters now have the ability to share their gender and location information with the world of users online. In league with OKCupid Trends and Mint Data, Pantone Moods users can see who has posted similar moods and color chips. They can even filter down by Facebook location, gender and time of post to see whose emotional spectrum is the closest to their own.  Read more