Pantone Moods Trends

As part of the newly launched Pantone Moods Facebook application, the world-renowned color gurus asked us how we could make the social phenomenon (a quarter million moods have been posted, to date) more exciting for users. Color enthusiasts have had the ability to share their emotions and tag them with Pantone color chip values for the past three years. However, in addition to tripling the color selections (Pantone GOE, and, now, Pantone Plus and Fashion + Home libraries) and and interacting with other members, mood-posters now have the ability to share their gender and location information with the world of users online. In league with OKCupid Trends and Mint Data, Pantone Moods users can see who has posted similar moods and color chips. They can even filter down by Facebook location, gender and time of post to see whose emotional spectrum is the closest to their own.  Read more