Every once in a while, I receive an email like the above, which reminds me that there are honorable companies out there that strive for their positive initiatives and ethical practices to help sell their products (Notice that Dropbox doubled our storage capacity ‘as a thank you for being a Dropbox Pro customer’ and uses ‘an extra thanks’ to help promote their paid services to our friends, colleagues and/or family members.)
In light of my post about online companies promoting free products and gradually stripping them away (Free, Online), as well as the recent rant, Don’t Upgrade Quickbooks, I decided to compile two lists of online businesses:
1. Bad Practices: Those that have been guilty of luring customers in and paring down their offerings (or steepening their prices)
2. Good Practices: Those that have withstood the trend by doing the complete opposite, providing additional free services.
I’d love your help with these lists, citing company names and examples of how they’ve fallen into one of these two categories. Send me an email or comment on this post to be added to the list.