ERA404 Featured in HOW International Design Annual 2008

how.jpg Last year, ERA404 designed three labels for the inaugural launch of Brooklyn Wine Co.’s new brand for Feliz Red, Feliz White and Grand Army Meritage. My original blog posting about the design strategy for these labels can be found here.

Anyway, OSFA, of Newstoday, just alerted me to the fact that our labels were featured in the April 2008 HOW International Design Annual (thanks, man!) with the below story included.

Read more

Sketchbook 2

    

Well, another year and I’ve got another sketchbook to show for it. I don’t know if you got a chance to see the previous sketchbook, or the illustrations I did for the global investment project, or the illustrations I created to accompany my short story, “The Change“, or the tarot cards that we created for Tina’s birthday. If you didn’t, have a look. Anyway, enjoy these sketches too. Your comments and feedback are always welcome/appreciated. Read more

Birds, Birds, Birds…They’re All We Have Left to Go On…

eagle.jpgFor the last few weeks, I’ve been working on a new identity system for my new ERA404 client, First Funds, LLC. They’re an amazing team, there, full of creative visionaries and allow let me do a lot of exploration. Their company was badly in need of a branding overhaul so the Director of Marketing approached ERA404 to create a whole new campaign.

Read more

Peerless Literature

This week, I (with some help from Mike) installed a new sink in my bathroom. It was fairly easy, except for the coupling nut located specifically to be irksome to lefties. This certainly wouldn’t be worth a blog post except that literature that came with the new Peerless faucet was so funny. Take a look:

instructions_large.jpg

They also have an online version, which isn’t as well-crafted or executed as the print piece. The link is below. Oh, and if you’re interested, the faucet came out great. Here’s a picture for all you DIYers out there:
sink_small.jpg

(I’m not exactly sure why the favicon for that site is a 1980s highschool yearbook photo of some dude with a Cosby sweater)

Only in New York

img00005.jpgYesterday evening, when walking back to the PATH, I saw a restaurant with a kitten in the window, pining for attention. Above him, taped to the window, was a sign that said “SORRY! No pets inside the restaurant as required by the NYC Board of Health.” Apparently the owners’ pets are okay, but customers’ pets are not. In the picture you can see the kitten, sign and me. Apologies for the poor photo. Like a dolt, I didn’t have my CF card for my camera, so this picture was taken on a camera phone.