ERA404 Launches “Eating Animals”

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ERA404, who has worked with author, Jonathan Safran Foer, on The Project Museum (his personal site) and Who is Augustine? (the exploratory site for Everything is Illuminated) just launched the site for Foer’s much anticipated third book, Eating Animals (Little, Brown and Company, 11/2009). This book, though focused on the same audiences as his fiction, departs from his traditional work in that it is an exploration on his paternal concerns for meat consumption. Watch the trailer, learn about the book and author and interact in the Eating Animals forums.

Be careful, though. He has already converted Natalie Portman. You could be next…

ERA404 Relaunches BroadwayVideo.com

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In 2005, Sharon Haskell contacted ERA404 to work with her on developing the portfolio site for Lorne Michaels‘ production company, Broadway Video. ERA404 previously worked with Ms. Haskell on the site for her motion, still-life and collage work, sharonhaskell.com. The site enjoyed four years of steady traffic until Broadway Video updated their branding and marketing campaign.

This is when Creative Director, Katherine Burke, returned to ERA404 to develop a new site that was in-line with the production facility’s new image. This morning, nearly four years to the day, the new site launched.

The site incorporates 80+ streaming videos in entirely dynamically loaded content, deep-linking through SWFAddress, daily news/press updates with advanced searching and RSS  feeds, archival footage and information about the production facility’s legacy over the last 35 years.

Visit BroadwayVideo.com

ERA404 Relaunches ArthurAshe.org

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Back in February of 2007,  I worked with Jeanne Moutoussamy-Ashe to create the introduction and site tour for the Official Site of tennis legend, Arthur Ashe (“Honoring Ashe”). Since then, I’ve had the pleasure of designing/developing her personal photography site, a promotional video for Barack Obama, and other work. But this Spring, Ms. Moutoussamy-Ashe returned to request we redesign the complete ArthurAshe.org site (which was originally designed by Sean Lightner and the good folks at Merrill Lynch).

Take a look at the new site, here: www.arthurashe.org

And our 2007 press release: ERA404 Hired to Design Site for Tennis Legend, Arthur Ashe:
“ERA404’s team is young and energetic. They were good listeners and had the ability to grasp the needs of the client,” said Moutoussamy-Ashe. “I had a very pleasant experience.”

Strange Cargo

When I travel to far-off lands, I’m bemused by the oddity, the other-worldliness of ordinary grocery market shelves, where indigenous patrons must think I’m insane. I remember quite distinctly a flock (troupe? herd?) of Swiss interns—colleagues at my first dot-com gig out of college—marveling over an entire aisle of white bread. Personally, I thought they were verrückt. However when I spent a vacation in Bërn, I clearly couldn’t find one loaf of wonder bread at the nearest Coop or Migros. Read more